Our history dates back over 170 years. We are committed to
building lasting partnerships with our customers, shareholders and
communities throughout Australia, New Zealand and 26 key markets in
the Asia Pacific region.
We serve more than six million customers, providing a range of
banking and financial products and services to retail, small
business, corporate and institutional customers. We employ over
35,000 people worldwide.
Business strategy
We aim to become a super regional bank in the next 5 years. This
involves growing our presence in the Asia Pacific region to around
20% of earnings by 2012, while also being very focused on the
existing business and opportunities across Australia and New
Zealand.
Our growth targets are based on four core capabilities:
- Customer focus: Continuing our focus on
simplicity, convenience and responsibility
- Marketing and sales: Shifting our thinking
from selling commodity products and being more customer focused in
the way we market ourselves and serve our customers
- Technology: Improving technology to the levels
used by banks globally
- Performance: Out-performing at every level -
financial out-performance, out-performance in customer service and
in our work ethic
